EVISU 2023 Year of the Rabbit Special
Limited Edition Denim Set to Add to Collectors’ Troves

Conceived by Japanese high fashion brand EVISU, the Chinese New Year special edition denim capsule represents a much-anticipated annual occasion for denim enthusiasts to enrich their enviable collections. For the Year of the Rabbit, EVISU has dreamed up limited edition denim set, produced to a run of 300 for the jacket and 400 for jeans globally. Each item comes with a numbered gold-stamped leather patch to underline the unique value of the ultimate collectible.

Conceived by Japanese high fashion brand EVISU, the Chinese New Year special edition denim capsule represents a much-anticipated annual occasion for denim enthusiasts to enrich their enviable collections.

Blossom with bliss

On the classic cut denim jacket, bamboo, coins, rocks, and lucky hammer blossom with bliss. Among them, bamboo represents the wood element of austerity, reliability, and humility. A sign of the metal element with a square within a circle, the Chinese copper coin is a powerful amulet that wards off evil. The rock, on the other hand, is synonymous with the earth element. It takes the shape of a pillar in Japanese jinja (shrine), delicately carved to resemble a rabbit, the motif of the collection.

On the classic cut denim jacket, bamboo, coins, rocks, and lucky hammer blossom with bliss.

Year of prosperity

All over the jacket, sophisticated details such as golden selvedge, golden buttons, and gold embroideries bring extra lustre, with the auspicious undertone of prosperity. The images of the fluffy rabbit, the opulent New Year outfits, the gold hammer, and the bamboo grove are rendered through prints and embroideries, worked with textured materials to create added volume.

All over the jacket, sophisticated details such as golden selvedge, golden buttons, and gold embroideries bring extra lustre, with the auspicious undertone of prosperity.

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The Rabbit is a symbol of vivacity, perkiness, and freedom in Chinese zodiac. This expressive sign comes to life on EVISU’s limited edition denim set in a golden design evoking a year of prosperity and good fortune, illustrated with traditional Japanese jacquard in an auspicious palette of red, yellow and gold.

The Rabbit is a symbol of vivacity, perkiness, and freedom in Chinese zodiac.

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The Year of the Rabbit special denim set is wrapped in cloth and presented in a wooden giftbox, with a numbered Year of the Rabbit leather patch and a gift card with the ‘Fortune Rabbit’ design to celebrate the Chinese New Year.