Japanese high fashion brand EVISU rides the new wave of streetwear style with brand ambassador Wang Yi Bo in the AW22 campaign replete with diverse modernity. Unstoppable in its pursuit of innovation, EVISU elevates the street-luxe allure with a mix of groundbreaking warm fabrics, intricate embroidery craftsmanship and its iconic streetwear tone. The collection exemplifies the brand’s propensity to stay ahead of the game while staying true to its character.
Another testimony to EVISU’s spirit of innovation, the AW22 Collection is a modernist take on cultural heritage. Traditional themes are now reinterpreted by artisan techniques and materials to evoke a street-luxe mood. This Autumn, denim comes with many new faces: velvet denim, two-tone brushed denim, and Sashiko jacquard denim, along with other seasonal materials such as denim with seagull discharge print for multi-pocket styles, nylon with heat-stamped seagull print, and Berber fleece with godhead jacquard. The mix and match of cross-category elements ensures great styling versatility with an edge of outdoor military workwear combining style and performance.
3D embroidery reaffirms the brand’s signature attention to detail. The result is an extravaganza of exceptional craftsmanship. Denim fabrics are elevated through motifs, weaving, and washes, giving rise to an ultra-refined collection drawing together a diverse spectrum of artisan know-how.
The seasonal collection is shot through with outdoor elements. The signature oversized silhouette continues to champion street style and individualism. Brand elements take centre stage in Men’s Collection, with a monogram pattern distinctive to the brand. The hand-stitched Godhead patchwork and double M intarsia are classic logos reworked, while the meticulously treated multi-pocket seagull design gives the collection a modern spin.
EVISUKURO breaks away from the norm by shaping a brand that blurs the line between sportswear and workwear. The seasonal look is predominantly functional and stylish, boasting crispy cut and an effortless style. Transversal attire featuring sleek silhouette and soft fabrics adds relaxed comfort to the seasonal offering that suits different occasions and the modern needs of Generation Z - without the fuss of styling.
This Autumn, KURO herald a high-end, fashion-forward style for outdoor streetwear with unique materials. Sports influence is everywhere, giving rise to a new style that combines comfort, functions, and effortlessness. The deviation from the seasonal tone-on-tone norm gives KURO collection a shot of vibrant energy.
