was founded in Osaka Japan in 1991 and is named after the Japanese god of prosperity Ebisu. Each pair of Jeans was caringly hand-painted with the famous seagull logo.
EVISU captured the imagination of the detail-obsessed Japanese fashion crowed and spurred a revival of interest in vintage denim which spread around the world. Today EVISU has gained critical acclaim, as one of the ultimate denim must haves, is internationally known and embraced by both collectors and hipsters alike. EVISU was initially more a labour of love than a commercial venture and despite phenomenal success EVISU’s mission to create the highest quality products has remained unchanged. This underlying value defines EVISU’s position as an icon in the history of denim wear. Not only denim, EVISU now provides wide range of products including menswear, womenswear, t-shirt, shirt, knitwear, underwear and eyewear etc, offering a stylish wardrobe solution from head-to-toe.
EVISU was founded in Osaka Japan in 1991 and is named after the Japanese God of prosperity Ebisu.
The first shop, "Old Hampshire Bond" was opened in Osaka in April.
The first collaboration with Puma was marked by launching a football range in celebration of World Cup, collaboration under The EVISU Shoos Collection which had 100 designs per season.
was launched in January
The appointment of Mr. Edison Chen as EVISU first-ever spokesperson for the Asia-Pacific region in Aug 2012 used “Make the rules” as the theme of brand campaign.
Debut launch of "EVISU SUN" sunglasses collection
EVISU being re-invented with a whole new image for Autumn/Winter 2014. Seasonal imagery was shot by Fashion Photographer Terry Richardson
Teamed up with American headgear brand New Era on a collaborative series of caps
Collaborated with the legendary Moleskine® for a special edition notebook
Collaborated with Champion for AW17 crossover collection
Partnership with Craft-Bamboo Racing for the 64th Macau Grand Prix FIA GT World Cup with Porsche GT3 R
Collaborated with W Hotel for a special edition tea set
Collaborated with Pepsi for a limited edition collection and CAN
Partnership with KC Motogroup Ltd(KCMG) for the 65th Macau Grand Prix FIA GT World Cup with Nissan GT-R Nismo GT3
Collaborated with Champion for Autumn crossover collection
Collaborated with BE@RBRICK for Winter crossover collection
Team up with Swarovski for a special edition collection
Collaborated with Keith Haring for Spring/Summer crossover collection
Welcome Edison Chen back on board as brand ambassador in the latest Fall/Winer campaign starring the fashion icon and the free-spirited attitude of the cult label
Partnership with BSEM Aston Martin Racing for the 66th Macau Grand Prix FIA GT World Cup with Aston Martin GT4
Partnership with Craft-Bamboo Racing for 66th Macau Grand Prix FIA GT World Cup with Mercedes AMG GT3
Partnership with SJM Prema Theodore Racing for the 66th Macau Grand Prix FIA F3 World Cup
Collaborated with London's PALACE Skateboards for Spring Crossover collection
