EVISU Summer 2012 Men’s Collection for you reel maniacs

EVISU Summer 2012 Men’s Collection for you reel maniacs

8 May, 2012

With cheeky slogans like “Before anyone caught any fish, EVISU caught every fish” and “The Premium Catch”, EVISU expands on the theme of fishing, the beloved pastime of brand founder Yamane. The collection also pays homage to vintage Americana and athletic collegiate fashion, with fonts in varsity letters.

Quirky new designs included a cute manga-esque character Godhead Fisherman—EVISU in the body of a modern day Japanese fishing fanatic getting his action on, with the hat and all the gear.

Graphic tees come in select colours of the retro variety: deep indigo, Legion blue, Heather grey and orange popspice. Besides tees, there are polo shirts of cotton pique embroidered with the fish design, and button-down shirts in cotton poplin with a busy print of a boating trip on an affluent.

2000 Japanese long rise, 2008 straight leg, 2010 classic slim leg, drop crotch, regular outseam shorts, all available in different signature EVISU denim washes: Atlanta, Deck, Peacock, and Cooks.

  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs
  • EVISU Summer 2012 Men’s Collection for you reel maniacs

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