Evisu understands that good things come to those wear in their denim. Luckily, we’re not the only ones. Spurred by curiosity on what a pair of raw denim jeans would look like after 13 months of continuous use, denim lover Cheep, decided to gather his comrades from Supertalk for a heartfelt “Dirty Dozen + 1″ denim experiment.
You can see some of the members as well as fans here at the Dirty Dozen + 1 launch party hosted by Evisu at our New York showroom in conjunction with top denim shop, Blue in Green, and thankfully sponsored by Japan’s Kirin beer.
Also have a look at some pics of the hand painting of the jeans at Blue In Green, as well as a video of Pesu painting the jeans.
Many thanks to the DD+1 members, Kirin, Blue In Green, and all the denim lovers that attended for a fun night!
Photography by Sidney Lo.
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