One of the most exciting aspects of working with the best Japanese mills in the world is being able to witness innovative denim research. On a recent visit to the Kuroki mill in Japan they showed us an intricate fabric development that used gold mix weft yarn, instead of the usual undied cotton, along with the same indigo-dyed thread that is used in their selvedge denim. Though the pattern possibilities are endless, Kuroki used a skull design to test. The fabric has been designed to wash down beautifully with samples in indigo and black. Each shows great potential for a unique patina.
The fabric is still in developmental stages, but simply bearing witness to the ancient Japanese founders’ continued drive to incorporate traditional selvedge denim with the latest techniques in innovative designs is proof that Japan remains the leader in quality denim.
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Beginning today, a limited quantity of Japanese Evisu selvedge jeans is being sold at Blue In Green’s SoHo New York store. Blue in Green is a gentleman’s lifestyle store with a genuine love of denim. What sets the store apart from anywhere else in the U.S. are the rare pieces of vintage denim history which beautifully decorate the space around curious denim fanatics. Such displays include an antique wooden shuttle from a mill in Okayama, Japan, and an old Union Special chain stitcher. Don’t miss this truly historical ode to the art of denim-making, and say hello from all of us at Evisu.

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This photograph is part of a collection from a recent Evisu photo shoot in Kyoto, Japan. It was taken at the Toji temple, one of the two guardian temples protecting both sides of Rajo-mon (Rajo gate). The massive structure was constructed in 794 when Emperor Danmu renamed the capital of Japan to Kyoto. It is well known that during the construction the Prist Kukai (Koho-taishi) used this place as a school at which to teach Singon-shu tartaric Buddhism. Therefore, the religious name of this temple bacame “Kyo-oh Kokoku-ji”. The models are sipping green tea, a popular past-time in Japan.

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Published by admin on May 10, 2007
in News.
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